Plans are sized by how many locations you advertise and your daily ad budget. No setup fee, no 12-month contract, and a 90-day results guarantee on every plan (conditions apply).
Roofers: our first 3 roofing clients pay us $0 (no setup, admin or management fee) until their 3rd booked appointment. Ad spend goes to Meta. See the offer
$997/month
1 location and up to $150 a day in ad spend.
Best value per location
$2,500/month
Up to 3 locations and up to $450 a day in ad spend.
Let's talk
4 or more locations, or more than $450 a day in ad spend.
You pay two things: ad spend, billed by Meta to your own card, and our fee. Here's what that looks like at a few budgets.
| Daily ad budget | Ad spend per month | Plan | Our fee | Total per month |
|---|---|---|---|---|
| $75 a day | about $2,250 | Single location | $997 | about $3,250 |
| $150 a day | about $4,500 | Single location | $997 | about $5,500 |
| $300 a day, 2 locations | about $9,000 | Up to 3 locations | $2,500 | about $11,500 |
| $450 a day, 3 locations | about $13,500 | Up to 3 locations | $2,500 | about $16,000 |
Ad spend figures assume 30 days. Going over a plan's daily limit or location count moves you to the next plan.
What roofing and home-service ad agencies commonly charge, based on published agency pricing and industry guides from 2026.
| Typical agency | TavaTrack | |
|---|---|---|
| Management fee | $750 to $3,000+ a month, or 10 to 20% of ad spend | $997 or $2,500 a month, flat |
| Setup fee | Often charged, sometimes a full month's fee | None |
| Contract | Often 6 to 12 months | 90 days, then month-to-month |
| New ad creative | Often extra, or the same few ads for months | Fresh ads every month, included |
| Results guarantee | Rare | 10 qualified leads or 3 jobs in 90 days (per location), or fees back Conditions apply |
| Who owns the ad account | Varies | You do |
Sources: published pricing from roofing and contractor ad agencies and 2026 pricing guides. See the full breakdown.
No. Ad spend is paid by you directly to Meta, on your own card, so you always see exactly where every dollar goes. Our fee covers making the ads and running the campaign.
A flat fee keeps our advice honest. We never earn more by telling you to spend more. When you grow past a plan's limits, you move up a plan.
No. Setup, the first ads, the lead form and your tracker are included in the first month.
Every plan starts with 90 days, which is the period our guarantee covers. After that it's month-to-month with 30 days' notice to cancel.
A separate service area you want to advertise on its own, usually a separate office or branch. If one shop serves a wide area, that's still one location.
Then we move you to the next plan, or to a custom plan above $450 a day. We'll always talk with you before anything changes.
If someone else already runs your ads and you just need fresh creative, ask us. We do custom creative-only work.
Tell us about your company and we'll recommend a plan and budget.
