Facebook ads for contractors
We make and manage Facebook and Instagram ads for home service companies: custom ads every month, a campaign built for your trade and area, and every lead texted to you. From $997 a month with a 90-day results guarantee.
Trades we make ads for
Every trade has its own season, its own urgent problems and its own buyers. The ads should too.
Roofing
Leaks, storm damage, aging roofs, replacements. Our deepest specialty.
Roofing adsSiding and gutters
Curb appeal, storm repairs, gutter cleaning and guards before fall.
HVAC
Seasonal tune-ups, no-heat and no-AC emergencies, system replacements.
Plumbing
Water heaters, leaks, drains and repipes, with clear, honest offers.
Electrical
Panel upgrades, EV chargers, generators and safety checks.
Remodeling
Kitchens, baths and additions, sold on real before-and-after work.
Masonry and chimney
Chimney inspections before the first fire, steps, walls and patios.
Windows and doors
Drafty windows, energy savings and replacement projects.
What's included
- Ads made for your companyWritten and designed around your services, your area and your own job photos.
- A campaign built for your tradeTargeting, budget and a lead form with a couple of qualifying questions.
- Fresh ads every monthWe replace the ads that stall to keep cost per lead from creeping up.
- Lead alerts and a trackerEvery lead is texted to you and logged, so nobody falls through the cracks.
- Honest reportingWhat you spent, what each lead cost and which ads brought them in.
- Your accounts, your dataEverything runs in your own Meta ad account, through partner access.
Why Facebook works for home service companies
Homeowners don't search for a plumber, roofer or electrician until something breaks. Facebook and Instagram let you reach them earlier, while they're scrolling, with an ad about the exact problem they've been putting off. That can fill your pipeline before your competitors ever show up in a Google search.
It works best with specific ads, a realistic service area and fast follow-up. That's the whole job: we make and test the ads, run the campaign and send you every lead, and you call them back. Wondering how it compares with Google? Read Facebook vs Google Ads.
Simple pricing
$997 a month for one location (up to $150 a day in ad spend), $2,500 a month for up to three locations (up to $450 a day), custom above that. Ad spend goes straight to Meta. No setup fee, no 12-month contract, and a 90-day results guarantee. Full pricing.
Contractor questions
Do Facebook ads work for contractors?
Yes, for trades where homeowners have a problem they can picture: leaks, breakdowns, aging systems, outdated rooms. Specific ads and fast follow-up are what make them work.
Which trades do you work with?
Roofing is our focus. We also work with siding, gutters, windows and doors, HVAC, plumbing, electrical, remodeling, masonry and chimney companies.
Do you only work with roofers?
No. Roofing is our deepest specialty, but we use the same approach across home services.
Can you run ads for multiple service areas?
Yes. The Up to 3 locations plan gives each area its own campaign and ads; four or more locations get a custom plan.
Tell us about your company
We'll reply within one business day with a recommended plan and budget.